Jasmine Martirossian, Chief Marketing Officer & Chief People Officer
Key Responsibilities, Mission, Goals
- In the role of Chief People Officer, I focus on ensuring that Mercury has a thriving culture true to its values of Client Obsession, Relentless Improvement, and World-Class Teamwork. I am also responsible for the overall people strategy and its implementation. The key aspects of people strategy include:
- Leadership and Talent Development
- Talent Recruitment and Retention
- Ensure That the Company Has the Right Talent
- Position the Company as an Employer of Choice
- Oversee the Performance Management Process
- Lead the Succession Planning Process
- Lead the Employee Communications Efforts
- Develop and Implement the Compensation Strategy
- Manage the Benefits Programs
- Lead marketing ensuring that Mercury is the shipper of choice for healthcare and life sciences organizations, as well as anyone involved with time- and temperature-sensitive shipping
- Marketing these days encompasses the entirety of customer experience, so I collaborate closely with the sales and operations teams
- Build and lead a world-class high-performance marketing organization, with responsibilities spanning from strategy to execution
- Work with Mercury leadership on communications, internal and external
Background and Previous Roles
Prior to Mercury, I worked at many global multinational organizations, leading all aspects of Marketing, from strategy to execution, at TÜV SÜD Americas, and at TTA. My previous roles were with PTC, Intertek, Lesley University, and CSA Group, with particular focus on digital, content, and revenue marketing.
Education
- Ph.D., Law, Policy, and Society Program, Northeastern University
- MA, International Relations, Northeastern University
- MA, Linguistics, Yerevan State University (YSU)
- AB, Linguistics, Wellesley College and YSU
Fun Facts, Interests, Hobbies
- Anyone who knows me, will say travel – it’s life- and mind-expanding, it’s educational on many levels, and therapeutic too, it makes me a better person, and keeps me aware of so many different approaches and worldviews that others might have.
- Reading, which is also a form of travel, come to think of it.
- And last, but not least, spending time with my family. My husband Erik and I live in Boston and cherish its walkability.
Jasmine Martirossian